A duty to evangelize technological progress
That is because people with scientific and technical backgrounds have not taken it upon ourselves to write about technological progress as a duty. We need to take time out of our busy days to make the case, repeatedly and with high production values, that technological progress is the most important thing we can do for broad-based prosperity and economic growth, and for life itself…
The tech ecosystem has natural advantages here. We have the domain knowledge. And the experts at hand. We’re already doing content marketing, podcasts, conferences, and a tweetstorm or two. We understand search engines, social networks, and distribution. And yes, we have learned to code.
What we haven’t done yet is full stack narrative. That is, with a few exceptions, like Elon Musk, we haven’t really told story arcs with technological progress at the center. We haven’t taken the pitch we use to recruit engineers and externalized it for the public. We haven’t infused emotion and meaning into our public communications. We haven’t made every one of our companies a media company. We haven’t set out to tell our story ourselves.
We need to correct that immediately, and start evangelizing technological progress with every word and action. To recognize that the purpose of technology is to transcend our limits, and to motivate everything we’re doing with a sense of that purpose. To take the winnings from our web apps and put them towards Mars, to feel no hesitation towards starting small and no shame in dreaming big, to tell the world that it actually is possible to cure the deaf, restore sight, and end death itself.”