soft power
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Capsule Review: The Ultimate Goal by Vikram Sood
A capsule review of The Ultimate Goal by Vikram Sood, a former R&AW chief, on how great powers build national narratives and why India should do likewise. The reviewer finds…
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The Shadow Sultanate: Qatar
The author argues that Qatar, a tiny gas-rich state, may be the world’s most influential country per square mile, using Al Jazeera, founded and funded by its ruling House of…
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Chandrayaan 2; if at first you don’t succeed..
The author argues that Chandrayaan 2’s lander failure was unsurprising given how hard autonomous lunar landing is, and that after heavy national hype the setback may still feed soft power,…
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How Buddhism spread in Asia and lessons for the Modern World
Starting from a map of Buddhism’s spread, the author calls it India’s best demonstration of soft power, then speculates on why the Hindi belt produces religions, and argues India would…
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Made (for India) in Pakistan
Responding to Burka Avenger writer Adi Abdurab’s worry about Pakistani content bending to suit Indian tastes and culture, the author argues he is unduly concerned, since Indian audiences enjoy Pakistani…
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OSO for BKS
An obituary for B. K. S. Iyengar, credited by the poster with creating the worldwide yoga brand, with a note that the poster has doubts about yoga’s benefits except for…
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TCS (soft)powers India to Premier League
A comment on Tata Consultancy Services entering the world’s top ten IT services firms by revenue, with the poster suggesting that what is good for TCS is now good for…
