Jasmine’s journey: From the fields of Madurai to French luxury perfume

Seethapuram is a small, squalid village home largely to Telugu-speaking Naickers, at the foot of the Western Ghats, some 50km northwest of Madurai. Overnight showers, unseasonal in late March, make it hard to see puddles from open sewers in the darkness of 3am. The village is not just stirring; its people are out and about. Chinnaraman, 54, and his wife Murugayi, 48, are both dressed in sky-blue full-sleeved shirts. She wears hers over a sari, and he adds a grey flannel jacket on top. They are ready to leave for their farm, a ten-minute ride over undulating terrain on a grunting 100cc bike.

A multicoloured rooster, perched on a moringa branch outside their newly built home painted in grape purple with psychedelic ceramic tiles, has timed its crow to match their routine.
Walking briskly along slippery grass bunds, barefoot, they switch on the heavy-duty lamps strapped to their foreheads. The first order of business is harvesting roses.
Two fingers—index and thumb—a twist and snap. Snap, snap, snap. After an hour and about two thousand flowers, it’s time to move on to the jasmines in an adjoining section of their three-acre land.

The night bloom
Harvesting jasmine, or specifically, jasmine sambac, commonly known as Madurai malli, requires the same two fingers but no snap. Pffff, pfff, pfff… a hoovering sound only audible to the fingers. The jasmine buds are far more numerous and more delicate than roses. They go into the sari and lungi pouches like a kangaroo’s marsupium. There is no time to catch a breath or engage in small talk. In the darkness dotted by headlamps, they need to be alert to the rustle of insects and even snakes. This being hardcore Ilaiyaraaja country, his music blasts through PA systems of distant temples celebrating all-night fests. Humming along is the only form of distraction.

This is where the world’s best jasmine, the Madurai malli, grows. And this is the kind of backbreaking work that gets it to travel the world.
It can reach the local temples for puja throughout the day. It can rest around the neck of stone statues that are worshipped, be strung into garlands and the strings that women wear. It can catch the afternoon flight to cities like Mumbai and Delhi, even Dubai, Singapore or San Francisco, where it’s coveted by the Indian diaspora. It might even end up in a bottle of super-luxury perfume that the world’s rich and famous are happy to splurge on.

Read the full story here https://theplate.in/jasmines-journey-from-the-fields-of-madurai-to-french-luxury-perfume/

 

Brown Pundits