This fashion designer is challenging India's obsession with fair skin by featuring these stunning, darker-skinned models.
Posted by AJ+ on Thursday, September 28, 2017
Representation is so important and Mr Kejirwal should be applauded for his bold & unorthodox decision.
South Asia is probably the most diverse society when it comes to skin tones since every range is pretty much featured. However the systematic colour bias will only come undone when we reflect the society at large.
I’m reminded of my cousin who wanted to buy some cream in South East Asia. Every cream there had skin lightening formulas so it proved impossible in the end.
Clear and tanned complexion is the optimal type for any race; that look emerges in LA a fair bit since there is so much sun and it’s a prosperous society with lots of focus on aesthetics.
Of course Miss India this year is noticeably dustier than the previous ones so the aesthetic is definitely changing.